Your Sales Team Needs Help

Your beverage sales team is not okay and they might be afraid to ask for help. It’s time for you to step in and make sure they are mentally sound and have what they need to grow your brand.

beer, cider, craft beverage, spirits, wineJulie RhodesMay 17, 2021salesComment

Old Dogs, New Tricks: How Wholesale Sales Have Changed

How beverage sales in the wholesale channel have changed over the past decade

beer, cider, craft beverage, spirits, wineJulie RhodesJanuary 25, 2021Not Your Hobby Marketing Solutionsbeer sales, sales, wholesaleComment

Want more beverage sales? Be like Obi-Wan Kenobi

If you want to increase your craft beverage sales, you need to start channeling your inner Yoda and Obi-Wan Kenobi. Learn to master the art of storytelling in your craft beverage sales.

beer, cider, craft beverage, spirits, wineJulie RhodesAugust 17, 2020Not Your Hobby Marketing SolutionssalesComment

Harnessing the Power of Emotion in Sales & Marketing

Improve your craft beverage sales and marketing tactics with verbiage and imagery that evokes emotion. Consumers buy transformations, they don’t buy physical beverage products.

beer, cider, craft beverage, spirits, wineJulie RhodesJuly 31, 2020Not Your Hobby Marketing Solutionsmarketing, salesComment

You Have to Give What You Want to Get

It’s time to get your hands dirty and reap the rewards of hard work. The craft beverage market is extremely challenging right now. The only way that you will survive is if you take on the mantra of “give what you want to get.”

beer, cider, craft beverage, spirits, wineJulie RhodesJuly 20, 2020Not Your Hobby Marketing Solutionssales, marketing, distributionComment

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